June 12, 2020
According to McKinsey we face a structural break where patterns of behavior have changed overnight and will not return to the status quo. It’s the end of an era and it remains to be seen which companies will be leading industries where the underlying structure has changed dramatically; writing the rules for the new economy. The following is adapted from FleishmanHillard Global: True Intelligence. Return As the South African Government begins to ease restrictions...
April 27, 2020
Reflect - On what is important Freedom Day commemorates the first democratic post-apartheid non-racial elections held on April 27th 1994, which saw Nelson Mandela elected as President, and made freedom an inalienable right for all the citizens of South Africa - regardless of race, gender or creed. Today, this symbolic time in our history is being celebrated while the country, and the globe as a whole, finds itself at war with the COVID-19 pandemic. As...
June 27, 2018
Communication professionals will be familiar with the challenge of landing their clients’ stories in a fast-paced, competitive and cluttered media landscape. It has evolved significantly over the past years, and it is no surprise that old-fashioned press releases are no longer enough to pique a journalist’s interest to cover a story. Communication consultants have had to re-invent themselves and do things differently to keep up with the change. Understanding the media landscape and how audiences...