Archive

News & Opinions

  • First Year At A Job And It Had To Be 2020!

    June 11, 2021

    Author: Zinhle Msibi Most people will agree the year 2020 is in the running to be claimed the worst year in modern history.  The year that felt like a test we didn’t study for, the year that had people stocking up on copious amounts of toilet paper, the year that changed our ways of working and for me the year that changed how I started a new job. Starting a new job can be nerve-racking...

  • PR trends accelerated by the COVID-19 pandemic

    February 19, 2021

    By Cecily McLane, Account Director at FleishmanHillard When some of us rang in the 2020 new year with loud cheers, raised glasses and ‘twenty plenty’ slogans posted across social media, we could not have foreseen how rapidly the world would change. Certain industries had to adjust and find new ways of working to adapt to their changing environment. One could go as far as to say that the PR industry is among the most agile...

  • SONA: What You Need To Know For Reputation Building

    February 17, 2021

    While the SONA address included several proposals and immediate actions designed to provide some measure of relief and to get the economy going, naturally all eyes will be focused on plans to speed up the process of vaccinating our population against COVID-19. Whether or not all the initiatives become reality, the conversation around the government’s plans will drive discussion and expectations for months to come.  ...

  • The future is now: the trends that will help businesses reimagine success in a changing world

    February 12, 2021

    We are currently living through the biggest transformation of our lifetimes – one which has left no areas of our lives untouched. So it is little surprise that many of us are struggling in the face of this uncertainty. But we’ve also never had more power to create change, reimagine the future or redefine success than we do right now. These were the words of John Sanei, futures strategist and four-time best-selling author. Sanei joined...

  • Investing in Your ‘Licence’ to Operate

    February 9, 2021

    Focusing on the action behind the promise and those who will ultimately be signing on your bottom line.  by Annette du Plessis, Associate Director, FleishmanHillard South Africa...

  • Meet the Interns of 2021

    January 26, 2021

    Every year, despite the circumstances we prioritise our internship programme. At FleishmanHillard (FH) we know exactly what it means and the value thereof to get your foot in the door; it can be the start of a long and successful career, changing many lives along the way. "Education is an important part of our ethos and our intern programme is a big part of that, particularly because we have such great young talent breaking into...

  • Being mindful about wellness culture

    October 19, 2020

    We all rang in this year with a twenty-plenty mindset but for many, this has been one of the toughest years that we’ve had to contend with. Facing the fragility of life, business uncertainty and juggling both career and home responsibilities as we all work from home. But it has become clear that this is no ordinary work-from-home scenario. And as we transformed living rooms into make-shift gyms and dining tables into hot real estate...

  • Bringing brands into a cause-related conversation successfully

    September 4, 2020

    Reflecting on Women’s Month is always a sobering activity. This year put a particularly stark spotlight on the brutal realities that many women have had to endure during this lockdown period. An analysis of conversations by women in SA during this month showed that there were more than 39,000 mentions during August and more than 10 key topics being spoken about, including job equality, gender-inclusive language, celebrating womanhood, and gender-based violence. There’s no denying that...

  • Online shopping in South Africa: are your virtual doors open for business?

    August 25, 2020

    If there’s one thing we’re good at – it’s spotting an opportunity in crisis. Unfortunately, the crisis we do speak of is the global pandemic that has shaken the foundation of our day-to-day behaviour and ways of working. The new social and economic environment we’re faced with has forced South Africa, and the world, to act fast and adapt where possible. In particular our uptake of digital and social solutions, and more specifically, online shopping...

  • Being an Intern during a pandemic…

    August 19, 2020

    Author: Nechia Khuzwayo, Intern, FleishmanHillard, Social & Innovation  Many think that internships are about fetching coffee and picking up effortless work that falls to the side. Amidst the pandemic, it may be fewer coffee runs, but the truth is being an intern, even the support-kind, is as taxing as a full-time job. And wanting to develop it into something bigger, is part of this strive. Though ways of working have changed, the benefits and expectations...