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Product launch

  • Top Tips For Launching a Product In a Pandemic

    July 14, 2020

    The following article is an extract from the latest FleishmanHillard global report: Recovery and Resurgence Communications: what tech sector pros need to do now. Author: Paula Conhain, Senior Vice President and Partner,  Corporate Reputation, San Francisco Launching a product in a pandemic. As PR counselors, it sounds exactly like the kind of thing we’d vehemently advise clients NOT to do. But what happens when their business cannot afford to cancel? When they operate in a...